Incoming CBS Anchor Pelley Mimics MSNBC's Pledge: 'We're Going to Be Leaning Forward'
Scott Pelley, the incoming anchor for the CBS Evening News,
dropped by Washington, DC's CBS affiliate on Wednesday where he mimicked
left-wing MSNBC's "Lean Forward" slogan as he promised: "We're going to
be leaning forward."
On DCRTV.com I saw a link to online video of a WUSA-TV story
about Pelley's May 4 visit to the Gannett-owned station where he
pledged: "We're going to cover hard news. We're going to be aggressive
about that. We're going to be leaning forward."
Very unlike MSNBC, however, he pledged fairness: "Were going to be all
about original reporting, unique insight and being fair to everybody
involved in a story. It is just that simple." (Audio: MP3 clip)
We're going to cover hard news. We're going to be aggressive about that. We're going to be leaning forward. We're going to take the broadcast on the road when we can add some reporting to what's going on in the world. And the broadcast is going to be about hard news from beginning to end. The folks at home are telling us that that's what they want to see.
Were going to be all about original reporting, unique insight and being fair to everybody involved in a story. It is just that simple.
- Brent Baker is Vice President for Research and Publications at the Media Research Center. You can follow him on Twitter here.