Media Bias 101

Media Bias 101 summarizes more than 25 years of survey research showing how journalists vote, what journalists think, what the public thinks about the media, and what journalists say about media bias. The following links take you to more than 40 different surveys, with key findings and illustrative charts.
Media Research Center

Exhibit 2-21: Trust and Satisfaction with the National Media (2009)

The Sacred Heart University Polling Institute released its 2009 survey on "Trust and Satisfaction with the National News Media."
Media Research Center

Exhibit 2-20: Confidence In Media Hits New Low

In September 2009, the Pew Research Center for the People and the Press updated its series on the public's view of the press, a set of reports that began in 1985.
Media Research Center

Exhibit 2-19: Pew Study Finds Media Credibility Plummets

A major biennial news consumption survey from the Pew Research Center for the People and the Press released on August 17, 2008 found that "virtually every news organization or program has seen its ...
Media Research Center

Exhibit 2-18: Public Overwhelmingly Saw Favoritism For Obama

No fewer than five different polls conducted during the last months of the 2008 presidential campaign found the public strongly believed that the news media was biased in favor of Democrat Barack ...
Media Research Center

Exhibit 2-17: Rasmussen Reports on Campaign 2008 Bias

Because the news media's role was so central to the 2008 presidential campaign, Rasmussen Reports posed several questions on public perceptions of the media throughout the campaign.
Media Research Center

Exhibit 2-16: Public Reaction to Media Coverage of the 2008 Primaries

During the 2008 primary season, a Pew Research Center poll of 1,000 Americans discovered that most thought "press coverage has favored Barack Obama than thought it has favored Hillary Clinton."
Media Research Center

Exhibit 2-15: Sacred Heart University Polling Institute (2007)

The Sacred Heart University Polling Institute polled 800 Americans in late November and early December, 2007.
Media Research Center

Exhibit 2-14: Harvard's "National Leadership Index" Survey (2007)

Researchers at Harvard University's John F. Kennedy School of Government polled 1,207 adults in September 2007 to ascertain the public's "confidence" in American leaders in a variety of sectors, ...
Media Research Center

Exhibit 2-13: Rasmussen Reports on Media Bias, 2007

A pair of Rasmussen surveys conducted in mid-July 2007, each of approximately 1,000 adults, documented how Americans perceive various television news outlets and major newspapers.
Media Research Center

Exhibit 2-12: Coverage of the War in Iraq, 2007

Two polls conducted in 2007 found the public generally thought the media's coverage of the war in Iraq skewed in a negative, pessimistic direction.
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